Wire PR

By Ane Olesen 20 Jul, 2017

VR Real Feel Racing is the only virtual reality gaming system that gives you control with a real steering wheel.  Accelerate, brake and steer with Max Force Feedback to feel the vibrations in the steering wheel when you bump other racers or the wall! 

While other VR driving games may use head tilts to control the action, VR Real Feel™ Racing provides a far more intuitive driving system through the steering wheel.  

Featuring a 42mm lens headset that harnesses the power of Apple or Android™ smartphones to deliver pixel-popping graphics in stereo 3D and a patented Bluetooth™ steering wheel with Max Force Feedback™, players can steer, accelerate, brake and change the view with the steering wheel. 

By Ane Olesen 19 Jul, 2017
Fantastic fun for the whole family, Pass the Pigs is so easy to play. Simply throw the 2 piggies up in the air and see how they land. Compare the pigs landing positions with your scorecard and earn points, the first to 100 wins.

Ideal for taking away, the Pass the Pigs's handy travel case pops into any bag with ease. The inflatable Giant Pass the Pigs store away in a handy draw string bag, ready for more piggy fun again and again.  Plus the Giant Pass the Pigs double up as adorable inflatable toys for the pool - and are super cool! www.passthepigsofficial.com
By Ane Olesen 10 Jul, 2017

The Fingerlings come to life with 40 ways to play and 50 sounds to let you know how they are feeling. You'll go bananas for these perfect primate pets!!!

By Ane Olesen 02 May, 2017
Choose from exciting collectable Splashlings packs with Mermaids and characters.
Splashlings are available from £2.49rrp for the  Splashlings   2-Piece Collector Shell   to  6-Character  Mermaid & Friends sets  (£5.49) and  12-Character  Mermaid & Friends   sets (£10.99rrp).
By Ane Olesen 05 Apr, 2017
Massively addictive, Thumb Chucks are easy to learn, but challenging to master. Impossible to put down until the next new trick is mastered, they light up on the roll. 

Available in a range of cool colours from Spring 2017 for £7.99rrp.
By Ane Olesen 23 May, 2016

Wet Head: Are you ready for some water filled fun? Take your chances with Zing’s all new water roulette game, Wet Head! Grab some friends, fill the Wet Head with water, strap yourself in and give it a spin. Wet Head is the hottest new game, great for 'Pie Face' fans and family fun.

Ready for more than one twist? Players have the option to play with the included spinner or download the free Wet Head Challenge app and ask each trivia questions. Players can also create their own way to challenge family and friends! Any way you play, you might just get soaked!

The Wet Head Challenge app, available on iOS and Android in March 2016, includes fun trivia questions and a special recording feature. The record feature allows players to capture every drenching moment and share their videos on YouTube or social media. Use #WetHeadChallenge to join in on the splash of fun and to see what others are posting! Will you be the next Wet Head?

Wet Head comes with one hat, eight pins and a spinner. 

Price £19.99rrp, Age  4+, Available Spring 2016

By Ane Olesen 11 May, 2016

CHiP (Canine Home Intelligent Pet) is the ultimate AI Robotic Dog by WowWee, the makers of MiP™. Based on new Mechatronics, the latest in a combination of wireless technology, telecommunications engineering and a suite of advanced sensors, CHiP is truly the latest and greatest in robotic pets.

CHiP recognizes its master and responds to commands using the included SmartBand, a sleek, rechargeable wearable controller. Also, CHiP plays fetch and fun games with the SmartBall, interacting in all the ways a real dog would…CHiP even plays soccer with you!

After a day of endless fun, CHiP knows it’s time to head to its special SmartBed and recharge. With a 360-degree system of play that’s physical, digital and tactile, along with an intuitive, evolving app, CHiP is an exciting addition to today’s connected home and fun for all ages.

Please visit www.wowwee.com/CHiP for all the latest information.

About WowWee

Founded in 1988, WowWee is a leading designer, developer, marketer and distributor of innovative hi-tech consumer robotic and consumer entertainment products. The introduction of WowWee’s Robosapien™ robot in 2004 revolutionized the way people interact with robotic companions. One of the most popular entertainment robots in the world with global sales of more than 6 million units, the Robosapien robot was the first commercially available biomorphic robot – a fusion of technology and personality. MiP™, released in 2014, continues to be one of the world’s most popular consumer robots and the winner of more than 10 major Tech and Toy awards, including the Toy Industry Association’s TOTY award for Innovative Toy of the Year in 2015.

With offices in Montreal, San Diego and Hong Kong, WowWee’s focus on the development of breakthrough consumer technologies continues to forge new categories in personal robotics and entertainment with its imaginative, innovative, award-winning gadgets and toys. Please visit www.wowwee.com

By Blog Admin 01 Apr, 2016
Take the 'Haynes Build your own Engine' Challenge and build a realistic working model of a combustion, V8 or motorcycle engine. Each engine set includes light and sound features, light up spark plugs and moving engine parts.

Created by Trends UK with Haynes, the world’s leading publisher and retailer of car and motorcycle manuals, each model includes a Haynes Manual. Featuring easy-to-follow step-by-step instructions and a guide to the working principles of the engine, the models are designed to be fun to put together. Building the models also teaches you how the full-size engines work.

The new Haynes Build Your Own FM Radio Advent Calendar lets you collect 24 parts to build a fully working radio.

Haynes Build Your Own FM Radio Advent Calendar NEW
Open the calendar everyday to collect 24 cool parts to build a working FM radio
No soldering or complicated assembly, just simple and safe parts that fit together
The calendar box turns into a cool retro style radio box
Connect each part and you are ready to pick up a signal on Christmas day
Available for   £19.99rrp

Haynes Build Your Own Internal Combustion Engine
Over 100 Parts
Electric Motor
Illuminating spark plugs
Engine starting noise replication
Step-by-step Haynes manual including diagrams
Available for   £34.99rrp

Haynes Build Your Own V8 Engine
Over 300 Parts
Electric Motor
Illuminating spark plugs
Engine starting noise replication
Step-by-step Haynes manual including diagrams
Available for   £49.99rrp

Haynes Build Your Own V-Twin Motorcycle engine
Over 75 Parts
Electric Motor
Illuminating spark plugs
Engine starting noise replication
Step-by-step Haynes manual including diagrams
Available for   £34.99rrp

For Media enquiries please contact:
Trends UK press office, Wire PR

Who’s Wire PR?

A consumer and trade PR agency representing the coolest products. Fun, flying, robotic, AI driven, entertaining, adorable, cute, must-have toys and games loved by kids and families - come have a look and be amazed!


Contact Wire PR

Want to work with us. Want to reach our clients. Really want to test our latest product. Click here to reach us. We’re here for you.


Media Registration

Whether you're in the media, a blogger or a YouTube star, register to stay up-to-date on client news, get notified about review products and more.



The latest news from the brands we support.


PR Info

Press releases, factsheets and images at your fingertips.


Our clients

We've worked with several well known British companies.

For more news and info please visit our PR INFO page as well:
  • Slide Title

    WowWee R.E.V products from Trends UK

  • Slide Title

    Haynes Build Your Own Engine Sets

  • Slide Title

    Monster High - Turning Heads This Season

  • Slide Title

    Disney Frozen Products available from Trends UK!


Whether you're in the media, a blogger or a rising YouTube star, register to stay up-to-date on client news, 
get notified about reviewed products and more.
Want to work with us? Want to reach our clients? Really want to test our latest products?
Click the below button to reach us. We’re here for you.
Share by: